All 25 niches

Digital product ideas for career coaches

People find you in the middle of a job search, short on time and often short on money. These package your advice on resumes, interviews and pay into things they can buy the same day, from a free checklist to a recorded mock interview.

Start here

Make these four, in this order

The free one brings people in. The next three are what they buy as they come to trust you: a small first purchase, your main product, then your time or a membership.

  1. 1
  2. 2
  3. 3
  4. 4

Ready for step 1?

All 15 careers ideas

Open any idea to see who buys it and how to make it. Star the ones you like.

  • Free downloadStep 1

    The 25-Point Resume Checklist

    Check your resume against 25 points before you send it to one more job.

    • 25 checks, from file name to final line
    • Weak and strong versions of five bullet points
    • A list of filler words to cut
    • Works for US resumes and UK or EU CVs
    FreeMake it in a weekend
  • Free download

    Know Your Number: Salary Research Worksheet

    Find a fair pay range for your role and city in an hour, before anyone asks for a figure.

    • Where to find real salary data for free
    • A worksheet to set your floor, target and ask
    • Three replies for when they ask your expectations
    FreeMake it in a weekend
  • DownloadStep 2

    ATS-Friendly Resume Templates for Word and Google Docs

    Clean layouts that read well to hiring managers and to the software that sorts applications.

    • 6 templates: first job, career change, senior and more
    • Word and Google Docs versions
    • A matching cover letter layout
    • Notes on what goes in each section
    $15–29Make it in a weekend
  • Download

    STAR Answer Bank: 40 Interview Questions

    Prepare your stories once, then match them to the questions interviewers really ask.

    • 40 common questions, grouped by what they test
    • A STAR outline and worked example for each
    • A story bank sheet to reuse for every interview
    • 15 questions to ask them at the end
    $19–29Make it in a week
  • Download

    Job Search Tracker for Notion

    Every application, contact and follow-up date in one place, so nothing slips through.

    • A board from saved to offer
    • Follow-up reminders by date
    • A contacts list linked to each company
    • A Friday review page
    $12–19Make it in a weekend
  • Download

    LinkedIn Outreach Scripts for Job Seekers

    Messages for recruiters, old colleagues and hiring managers that don’t sound desperate.

    • 30 messages for eight situations
    • Short connection notes that get read
    • Follow-ups for when nobody replies
    • How to ask for a referral without it being awkward
    $15–25Make it in a weekend
  • Bundle

    Job Search Toolkit: Templates, Scripts and Tracker

    The resume templates, answer bank, outreach scripts and tracker in one download.

    • ATS-friendly resume templates
    • STAR answer bank for 40 questions
    • LinkedIn outreach scripts
    • Job search tracker for Notion
    $39–59Make it in a weekend
  • Challenge

    30-Day Job Search Sprint

    One focused task a day for a month, from target list to follow-ups, so the search keeps moving.

    • A short lesson each morning
    • One task a day, under an hour
    • A weekly check of what is getting replies
    • A template for every task
    $29–49Make it in a week
  • Course

    Career Change Roadmap: Six Weeks to a Clear Plan

    Work out what to move into, test it before you quit and tell your story so employers see the fit.

    • Exercises to map your skills to new fields
    • Low-cost ways to test a career first
    • Rewriting your resume for a new field
    • Answering “why are you changing?”
    • A plan for your first 90 days
    $97–197Make it in a month
  • CourseStep 3

    The Two-Week Interview Prep Course

    Prepare for every format, from phone screens to panels, with practice answers you record.

    • A lesson for each round: screen, panel, task, final
    • Practice questions to answer on camera
    • A checklist for video interviews
    • Thank-you and follow-up emails for each stage
    $49–99Make it in a month
  • Live workshop

    Live Salary Negotiation Workshop

    Rehearse asking for more in pairs, with scripts, before the real conversation.

    • A 2-hour live session
    • Scripts for offers, raises and counteroffers
    • Role-play in breakout pairs
    • The replay and the script pack
    $39–79Make it in a weekend
  • Live workshop

    Resume Rewrite Live: Bring Yours

    Rewrite your resume in a two-hour working session, with the coach reviewing as you go.

    • Live edits on three volunteer resumes
    • Quiet time to rewrite your own, with help on hand
    • Answers to questions in the chat
    • The replay
    $29–59Make it in a weekend
  • CoachingStep 4

    Mock Interview with a Written Scorecard

    A realistic interview for your target role, recorded, with notes on exactly what to fix.

    • A 60-minute mock interview on video
    • Questions matched to the real job ad
    • A written scorecard the same day
    • The recording to watch back
    $150–250Make it in a weekend
  • Coaching

    Three-Session Career Clarity Package

    Three private calls to decide your next move, ending with a written plan.

    • Three 60-minute video calls
    • Strengths and values exercises between calls
    • A written plan after the last call
    • Email support for a month
    $450–900Make it in a week
  • Membership

    Job Search Accountability Group

    A weekly group call, new templates each month and somewhere to ask questions while you search.

    • A weekly 45-minute group call
    • Monthly office hours for resume questions
    • New templates and scripts each month
    • Cancel any time, including the day you sign an offer
    $19–39 a monthMake it in a week

How to pick your first one

Questions

What digital product should a career coach sell first?
Start with the step where your clients get stuck most, often the resume or the interview. A template pack or an answer bank takes a week to make, sells for $15 to $30, and shows you who might book coaching later.
Can I say my product will help people get hired?
Avoid it. Hiring depends on the market, the role and the employer, so describe what the buyer will have and be able to do, like a finished resume or prepared answers. Share client stories only with permission, and say that results vary.
What is a digital product?
Something people pay for and get online, with nothing to post: a guide, template or spreadsheet they download, a course they watch, a live workshop or coaching call, or a membership they pay for each month.
Which digital products sell best?
The ones that solve one clear problem for people who already follow you. Small downloads are the easiest to make and sell first; courses, coaching and memberships earn more from each buyer once people trust you.
How much should I charge?
The prices here are typical starting ranges. Look at what similar products in your niche cost, start in the range, and raise the price as reviews come in. Charge more for live time and for products that save buyers money or time.
Do I need a big audience to sell a digital product?
No. A few hundred people who trust you can buy a $20 download or fill a small group. Start with a free download to grow an email list, then sell to the people on it.
Can I use these ideas?
Yes, all of them, free. Change the names, the contents and the prices to fit what you know and who you help. Copy the list, print it or save it as a PDF.
Can I sell these on Knola?
Free downloads that grow your email list, downloads, bundles, courses, challenges and memberships can all be made and sold on Knola today, and it’s free to start. Live workshops and coaching run on Knola Live, which is opening to schools now.

Ideas for nearby niches

Picked one? Make it this week.

Knola has the free download, the course and the membership on this page, with checkout and emails built in. Live workshops and coaching are opening to schools now.

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