All 25 niches

Digital product ideas for wellbeing coaches and therapists

Most of what helps your clients happens between sessions: the journaling, the breathing, the small habits. These package that support into things people can buy and use on their own, from a free worry worksheet to a six-week course.

Start here

Make these four, in this order

The free one brings people in. The next three are what they buy as they come to trust you: a small first purchase, your main product, then your time or a membership.

  1. 1
  2. 2
  3. 3
  4. 4

Ready for step 1?

All 15 wellbeing ideas

Open any idea to see who buys it and how to make it. Star the ones you like.

  • Free downloadStep 1

    Worry Time Worksheet and 10-Minute Audio

    A simple way to park your worries until a set time each day, instead of carrying them.

    • A one-page worksheet to print or fill in
    • A 10-minute audio that talks you through it
    • A week of example entries
    FreeMake it in a weekend
  • Free download

    The 2-Minute Daily Check-In Card

    Five questions that help you notice how you are before the day runs away with you.

    • A printable card for the fridge or desk
    • A phone lock-screen version
    • A 30-day tracking sheet
    FreeMake it in a weekend
  • Download

    Hard Week Journal: 60 Prompts for When Life Is a Lot

    Sixty prompts for stressful weeks, written to help you make sense of things, not fix them.

    • 60 prompts in five themes
    • A printable PDF and a fillable version
    • A short note on why each prompt helps
    • A page of support lines to keep handy
    $12–19Make it in a weekend
  • Download

    Boundary Scripts: 50 Ways to Say No Kindly

    Word-for-word lines for saying no to family, friends and work without a long apology.

    • 50 scripts sorted by situation
    • A short and a softer version of each
    • What to say when someone pushes back
    • A practice worksheet
    $15–25Make it in a weekend
  • DownloadStep 2

    Calm in 5: Guided Breathing Audio Pack

    Eight short breathing tracks for stress, sleep, focus and before hard conversations.

    • 8 audio tracks from 3 to 10 minutes
    • A card showing which track to use when
    • MP3 files for any phone
    • A written transcript of each track
    $12–19Make it in a weekend
  • Download

    Session Worksheet Pack for Coaches and Therapists

    Forty editable worksheets for thought records, values, goals and reflection.

    • 40 worksheets in Word, Canva and PDF
    • Notes on using each one in a session
    • Space for your own name and logo
    • Use them with as many clients as you like
    $29–59Make it in a week
  • Bundle

    The Calm Kit: Journal, Audio and Scripts

    The journal, the breathing pack and the boundary scripts together, for less.

    • Hard Week Journal
    • Calm in 5 breathing audio pack
    • Boundary Scripts
    • A one-page plan for using all three
    $29–45Make it in a weekend
  • Challenge

    21-Day Phone-Free Mornings Challenge

    Take back the first hour of your day from your phone, one small step at a time.

    • A two-minute lesson waiting each morning
    • A new morning routine to try each week
    • What to do with the urge to check
    • A daily check-off tracker
    $15–25Make it in a weekend
  • CourseStep 3

    Living with Worry: 6-Week Self-Help Course

    Practical tools for everyday worry, taught one at a time over six weeks.

    • Six modules of short video lessons
    • A worksheet for each tool
    • Guided audio practices
    • When self-help is not enough and where to turn
    $97–197Make it in a month
  • Course

    Back from Burnout: 8-Week Course

    Understand how you got here, rest properly and go back to work with clearer limits.

    • Eight modules on rest, energy, limits and values
    • A weekly energy audit
    • Scripts for talking to your manager
    • A return-to-work plan template
    $147–297Make it in a month
  • Live workshop

    Find Your Values: Live 2-Hour Workshop

    Name what matters most to you and use it to settle one decision you’ve been putting off.

    • A 2-hour live session with exercises
    • A values card sort to print
    • Small-group breakout discussions
    • The workbook and replay to keep
    $29–49Make it in a weekend
  • Live workshop

    Stress at Work: Live Workshop for Teams

    A 90-minute session that helps a team spot stress early and know what to do about it.

    • A 90-minute live session for up to 30 people
    • A short anonymous survey beforehand
    • A one-page action plan for managers
    • The recording for anyone who missed it
    $300–900Make it in a week
  • CoachingStep 4

    Six-Session Wellbeing Coaching Package

    Six private video sessions to work through the one thing that’s been weighing on you.

    • Six 50-minute video sessions
    • A short questionnaire before you start
    • Worksheets chosen for you between sessions
    • Email support between sessions
    $450–900Make it in a weekend
  • Coaching

    Speak Up at Work: 6-Week Group Coaching

    Six weekly calls with up to eight people, working on speaking up and being heard.

    • Six 75-minute group calls
    • A small real-world task each week
    • A private chat for the group between calls
    • Recordings of every call
    $249–449Make it in a week
  • Membership

    The Sunday Reset Membership

    A weekly reflection, a guided practice and a monthly live circle to keep you steady.

    • New journal prompts every Sunday
    • A new guided audio each week
    • A live group session once a month
    • The full practice library while you stay
    $12–25 a monthMake it in a week

How to pick your first one

Questions

What digital product should a wellbeing coach sell first?
Turn one tool you use with almost every client into a short download, like a worksheet with audio or a set of journal prompts. It takes a weekend, sells for $10 to $25, and shows you which problems people will pay for a course on.
Can a therapist sell self-help products?
Many do, but your professional body may have rules about advertising and about selling to current clients, so read them first. Say clearly that the product is not therapy and not a replacement for it, and include where to find urgent help.
What is a digital product?
Something people pay for and get online, with nothing to post: a guide, template or spreadsheet they download, a course they watch, a live workshop or coaching call, or a membership they pay for each month.
Which digital products sell best?
The ones that solve one clear problem for people who already follow you. Small downloads are the easiest to make and sell first; courses, coaching and memberships earn more from each buyer once people trust you.
How much should I charge?
The prices here are typical starting ranges. Look at what similar products in your niche cost, start in the range, and raise the price as reviews come in. Charge more for live time and for products that save buyers money or time.
Do I need a big audience to sell a digital product?
No. A few hundred people who trust you can buy a $20 download or fill a small group. Start with a free download to grow an email list, then sell to the people on it.
Can I use these ideas?
Yes, all of them, free. Change the names, the contents and the prices to fit what you know and who you help. Copy the list, print it or save it as a PDF.
Can I sell these on Knola?
Free downloads that grow your email list, downloads, bundles, courses, challenges and memberships can all be made and sold on Knola today, and it’s free to start. Live workshops and coaching run on Knola Live, which is opening to schools now.

Ideas for nearby niches

Picked one? Make it this week.

Knola has the free download, the course and the membership on this page, with checkout and emails built in. Live workshops and coaching are opening to schools now.

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