What digital product should a music teacher sell first?

Something you already hand to students, like a chord chart, a practice planner or a set of exercises. Tidied into a paid download it takes a weekend, sells for $9 to $25, and the buyers tell you who is ready for a full course.

Can I sell lessons, tab or sheet music for cover songs?

Selling tab, sheet music or recordings of someone else’s song needs permission from whoever owns it, usually through the publisher or a licensing service. Your own songs, your own exercises and pieces in the public domain are safe to sell, so many teachers build their paid products on those.

What is a digital product?

Something people pay for and get online, with nothing to post: a guide, template or spreadsheet they download, a course they watch, a live workshop or coaching call, or a membership they pay for each month.

Which digital products sell best?

The ones that solve one clear problem for people who already follow you. Small downloads are the easiest to make and sell first; courses, coaching and memberships earn more from each buyer once people trust you.

How much should I charge?

The prices here are typical starting ranges. Look at what similar products in your niche cost, start in the range, and raise the price as reviews come in. Charge more for live time and for products that save buyers money or time.

Do I need a big audience to sell a digital product?

No. A few hundred people who trust you can buy a $20 download or fill a small group. Start with a free download to grow an email list, then sell to the people on it.

Can I use these ideas?

Yes, all of them, free. Change the names, the contents and the prices to fit what you know and who you help. Copy the list, print it or save it as a PDF.

Can I sell these on Knola?

Free downloads that grow your email list, downloads, bundles, courses, challenges and memberships can all be made and sold on Knola today, and it’s free to start. Live workshops and coaching run on Knola Live, which is opening to schools now.

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All 25 niches

Digital product ideas for musicians and music teachers

Your students already ask how you play that part and what to work on between lessons, and other producers ask how you got that sound. These turn the answers into things people can buy, from a free chord chart to a drum sample pack and lessons on video.

Start here

Make these four, in this order

The free one brings people in. The next three are what they buy as they come to trust you: a small first purchase, your main product, then your time or a membership.

Ready for step 1?

All 15 music ideas

Open any idea to see who buys it and how to make it. Star the ones you like.

Free downloadStep 1
The 12 Guitar Chords to Learn First
The twelve open chords behind most pop and folk songs, with finger numbers and photos.
- 12 chord boxes with finger numbers
- A photo of each chord from the player’s side
- Five easy changes to drill every day
- A strumming pattern that fits all of them
Who buys it: Adults who just got a guitar and are trying to learn from short videos.
FreeMake it in a weekend
Free download
15-Minute Practice Planner
A printable weekly planner that splits short practice time into warm-up, technique and pieces.
- Weekly plans for 15, 30 and 60 minutes a day
- A practice log with a streak tracker
- Ideas for what to do in each block
- Works for any instrument
Who buys it: Parents of young students, and adult learners who sit down to play with no plan.
FreeMake it in a weekend
Download
Live Room Drum Pack: 120 Loops and One-Shots
Drum loops and single hits recorded on a real kit in a real room, ready for any DAW.
- 60 loops, with tempo in every file name
- 60 one-shot hits from kick to ride
- 24-bit WAV files
- Plain terms for use in released music
Who buys it: Bedroom producers tired of the same stock drum sounds everyone else uses.
$15–29Make it in a weekend
Download
Remix Stem Pack for One of Your Songs
The separate tracks of one of your released songs, so producers can remix it or study the mix.
- Every stem as a 24-bit WAV
- Tempo and key notes
- A short note on how each part was recorded
- Remix terms: what they can release, and where
Who buys it: Producers and fans who want to remix your song or hear how it was put together.
$9–15Make it in a weekend
Download
10 Classical Pieces Everyone Knows, for Early Piano
Ten well-known classical pieces arranged for early players, with fingering marked.
- 10 arrangements as printable PDFs
- Fingering and pedal marks throughout
- A slow and a full-speed recording of each
- A suggested order to learn them in
Who buys it: Piano teachers who want pieces students already know, and adults coming back to the piano.
$12–19Make it in a week
Download
40 Chord Progressions by Mood, in All 12 Keys
Forty progressions grouped by mood and written in every key, for when a song needs somewhere new to go.
- 40 progressions grouped by mood
- Each one written out in all 12 keys
- Roman numerals explained on one page
- Ways to change one chord and make it your own
Who buys it: Songwriters who keep landing on the same four chords.
$9–15Make it in a weekend
Download
Home Vocal Mix Template for Logic and Ableton
A ready-made vocal chain with every setting explained, so each mix starts from a good place.
- Templates for Logic Pro and Ableton Live
- Built with stock plugins only
- A video on adjusting it to your voice
- Before-and-after audio examples
Who buys it: Singers recording at home whose vocals sound thin next to the songs they love.
$19–29Make it in a weekend
ChallengeStep 2
30-Day Chord Change Challenge
Ten minutes a day for 30 days to switch chords fast enough to play along with real songs.
- A short video each morning
- One pair of chords to drill each day
- A one-minute changes test every week
- A chart to track changes per minute
Who buys it: Beginners who know their chord shapes but lose the beat every time they switch.
$15–25Make it in a week
CourseStep 3
First Chord to First Song: Guitar in 12 Weeks
A step-by-step course that takes adults from no experience to playing full songs.
- 12 weekly modules of short video lessons
- Slow and full-speed play-along tracks
- Strumming, picking and barre chord basics
- A weekly check before you move on
Who buys it: Adult beginners who gave up after a month of random videos.
$97–147Make it in a month
Course
Music Theory for Producers, on the Piano Roll
Scales, chords and basslines explained on a DAW piano roll, with no sheet music needed.
- Every lesson shown in a DAW piano roll
- Building chords and progressions by mood
- Basslines and melodies that fit the chords
- Project files for every lesson
Who buys it: Producers who make beats by ear and get stuck when a track needs a new section.
$67–127Make it in a month
Live workshop
Live Mix Feedback Session
Send one track and hear it picked apart kindly, live, with a short list of changes to make.
- Up to 8 tracks in a 2-hour live session
- Each track played and discussed on screen
- Two or three specific fixes per track
- Written notes on your track, and the recording
Who buys it: Home producers about to release a song who can’t tell if the mix is ready.
$25–49Make it in a weekend
Live workshop
Write a Song in an Afternoon: Live Workshop
Write a full verse and chorus in three hours, guided step by step, in a small group.
- A 3-hour live session with breaks
- Prompts for lyrics, melody and chords
- Time to play what you wrote and hear feedback
- A worksheet and the recording
Who buys it: People with a phone full of voice notes and half-songs they never finish.
$29–49Make it in a weekend
CoachingStep 4
One-to-One Online Lessons, Monthly
Four private video lessons a month, with a practice plan that changes as you improve.
- Four 45-minute video lessons
- A written practice plan after each one
- Feedback on a recorded clip between lessons
- Recordings of every lesson
Who buys it: Students who moved away from their teacher, and adults who can’t get to lessons in person.
$160–280Make it in a weekend
Coaching
Finish One Track: 6-Week Production Mentoring
Six weekly calls to take one unfinished idea to a mixed, released song.
- Six 60-minute video calls
- Feedback on your project file between calls
- Help with the arrangement, mix and release plan
- A release checklist for streaming services
Who buys it: Producers with a folder of eight-bar loops who want to release one song this year.
$300–600Make it in a week
Membership
Song of the Month Club
A new song lesson each month at three levels, with a live play-along and Q&A.
- A new song lesson every month, at three levels
- Backing tracks at slow and full speed
- A monthly live play-along
- Every past lesson while you stay in the club
Who buys it: Guitar course graduates who want a new song to learn each month.
$9–19 a monthMake it in a week

How to pick your first one

01Start with the question you answer mostIf people keep asking you the same thing in comments or sessions, that’s your first product. You already know the answer and that people want it.
02Make the small one firstA download you can make in a weekend tells you who buys before you spend a month on a course. The people who buy it are who the course is for.
03Price it for what it changesCharge for the result, not the page count. A one-page checklist that saves an hour a week is worth more than a 90-page guide nobody finishes.

Questions

What digital product should a music teacher sell first?: Something you already hand to students, like a chord chart, a practice planner or a set of exercises. Tidied into a paid download it takes a weekend, sells for $9 to $25, and the buyers tell you who is ready for a full course.
Can I sell lessons, tab or sheet music for cover songs?: Selling tab, sheet music or recordings of someone else’s song needs permission from whoever owns it, usually through the publisher or a licensing service. Your own songs, your own exercises and pieces in the public domain are safe to sell, so many teachers build their paid products on those.
What is a digital product?: Something people pay for and get online, with nothing to post: a guide, template or spreadsheet they download, a course they watch, a live workshop or coaching call, or a membership they pay for each month.
Which digital products sell best?: The ones that solve one clear problem for people who already follow you. Small downloads are the easiest to make and sell first; courses, coaching and memberships earn more from each buyer once people trust you.
How much should I charge?: The prices here are typical starting ranges. Look at what similar products in your niche cost, start in the range, and raise the price as reviews come in. Charge more for live time and for products that save buyers money or time.
Do I need a big audience to sell a digital product?: No. A few hundred people who trust you can buy a $20 download or fill a small group. Start with a free download to grow an email list, then sell to the people on it.
Can I use these ideas?: Yes, all of them, free. Change the names, the contents and the prices to fit what you know and who you help. Copy the list, print it or save it as a PDF.
Can I sell these on Knola?: Free downloads that grow your email list, downloads, bundles, courses, challenges and memberships can all be made and sold on Knola today, and it’s free to start. Live workshops and coaching run on Knola Live, which is opening to schools now.

Ideas for nearby niches

Picked one? Make it this week.

Knola has the free download, the course and the membership on this page, with checkout and emails built in. Live workshops and coaching are opening to schools now.

Start free with Knola

Digital product ideas for musicians and music teachers

Make these four, in this order

All 15 music ideas

The 12 Guitar Chords to Learn First

15-Minute Practice Planner

Live Room Drum Pack: 120 Loops and One-Shots

Remix Stem Pack for One of Your Songs

10 Classical Pieces Everyone Knows, for Early Piano

40 Chord Progressions by Mood, in All 12 Keys

Home Vocal Mix Template for Logic and Ableton

30-Day Chord Change Challenge

First Chord to First Song: Guitar in 12 Weeks

Music Theory for Producers, on the Piano Roll

Live Mix Feedback Session

Write a Song in an Afternoon: Live Workshop

One-to-One Online Lessons, Monthly

Finish One Track: 6-Week Production Mentoring

Song of the Month Club

How to pick your first one

Questions

Ideas for nearby niches

Picked one? Make it this week.